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Category: Introduction to Behavioral Science

Introduction to Behavioral Science
6 minutes

What Behavioral Science is and How it Benefits Organizations

Learn about behavioral science and how to apply it to achieve all your business goals.

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Introduction to Behavioral Science
8 minutes

The Shortcuts of Thinking: Heuristics and Biases

Humans rely on mental shortcuts (heuristics) that often lead to systematic deviations (biases). Discover them with us!

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Introduction to Behavioral Science
8 minutes

The COM-B Model of Behavior Change

Discover the COM-B model of behavior change and incorporate it into your projects and strategies to achieve your business goals.

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Introduction to Behavioral Science
9 minutes

What is a “Nudge”? Small Pushes, Big Changes

Nudges can have a huge impact on our economy, health, and well-being.

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